Street wear has seen the transformation from over sized logo heavy pieces to a more fitted and subtle look over the last few years and the latest brand to fall in to line is Rocawear as they unveiled their look book for the upcoming Spring / Summer European collection.
The face of the campaign may come to a surprise to some as they have enlisted Rick Genest, aka Zombie Boy to front the new collection who came to fame when he appeared in Lady GaGa’s video “Born This Way”. Rocawear definitely need to draw some attention back to the brand so this may be one of the reasons why he was selected.
The new European collection looks to fit in very well with the current crop of brands and trends so it will be interesting to see if this major make over will bring back its market, you can peep out the new pieces below and decide for yourself, does it roc or not?
Rocawear have teamed up with Peanuts to celebrate the animated cartoons 60th anniversary! Check out the limited tees below, whatcha sayin? Poppin’ or Floppin’ ?
Urban Stylz Winter Sale Now On! Up to 25% off selected brands from Rocawear, Lrg, King Apparel and Two Angle clothing, so log on to www.urbanstylz.co.uk and grab a bargain whilst stocks last!!
Urban Stylz Presents…The Jay-z Blends!! Featuring 16 classic Jigga joints remixed and blended by Dj Lyke. To download the mix click on the link below :
To celebrate 10 years of Rocawear clothing Urban Stylz are giving away a Rocawear R Polo Shirt to two lucky winners. To enter just answer the question below and email it along with your shirt size to info@urbanstylz.co.uk, closing date is the 31st October, good luck!
What was the name of the record label Jay-Z co-founded with Damon Dash in 1996 ?
